| e9ukzruzxi | Date: Vineri, 2014-01-10, 9:00 AM | Message # 1 |
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| NBA STARS AND HOT PRODUCTS HIGHLIGHT JUNE 5 SHOW
(ET), NIKE and QVC, the earth's largest electronic retailer, tipoff with "Hoop Heroes," a twohour special packed with NIKE's hottest merchandise, including autographed Air Jordans, and NBA superstars like Golden <a href=http://pressbaumerhof.at/assets/newbalance.html>http://pressbaumerhof.at/assets/newbalance.html</a> State Warriors' RookieoftheYear Chris Webber, NIKE said today.
Webber and various NBA stars will join QVC program host Dan Wheeler in presenting the best shoes and clothing out of the Nike air jordan, NIKE Flight and NIKE Force collections. Featured products would include the classic Nike air jordan 3; Air Strong, the shoe that carried C. Webb to RookieoftheYear honors, and Air Max2 CB, the footwear chosen Sir Charles. Michigan and Georgetown team gear, the hottestselling shorts and reversible tanks in the pub, can also be available.
The evening's bigticket items will probably be special autographed items <a href=http://pressbaumerhof.at/assets/newbalance.html>ニューバランス 574</a> including Nike air jordan shoes signed by number 23 himself; collector's edition RookieoftheYear Tshirts signed by Webber, and autographed posters of Webber, Alonzo Mourning and Charles Barkley. Intent on a basketball court specifically created by NIKE, "Hoop Heroes" will likewise <a href=http://www.valuebasedmanagement.net/ug6.html>http://www.valuebasedmanagement.net/ug6.html</a> feature a lot of oncourt action, with NBA highlight films and behindthescenes outtakes from NIKE ads.
"Hoop Heroes" may be the first of three test programs that NIKE has decided to develop with QVC. "NIKE is at present exploring different methods to use the tremendous potential of electronic retailing, and QVC, as being the leader in this area, was the obvious option for our initial efforts," says Andy Mooney, NIKE's director of latest business development. "Hot merchandise oncourt action, and basketball superstars, all from the comfort of your own home . actually sounds like a slam dunk," says James Held, executive vicepresident QVC merchandising. "QVC and NIKE both hope why these shows will result in longterm relationship."
0 5/31/94
/CONTACT: Keith Peters of NIKE Advertising, 5036713069; or Carla Jordan or Amy Jackson of QVC Publicity, 6104298224/CO: NIKE Inc.; QVC QVC Top grade Convenience
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